Richard Filing

Google recently started to include a set of links below some results to pages within the site. These new links are called Sitelinks. Google displays Sitelinks if a web site is an authority site for the search term.  Google Webmaster Help Centre

Q: What is a canonical url? Do you have to use such a weird word, anyway?
A: Sorry that it’s a strange word; that’s what we call it around Google. Canonicalization is the process of picking the best url when there are several choices, and it usually refers to home pages. For example, most people would consider these the same urls:

1. www.example.com
2. example.com/
3. www.example.com/index.html
4. example.com/home.asp

But technically all of these urls are different. A web server could return completely different content for all the urls above. When Google “canonicalizes” a url, we try to pick the url that seems like the best representative from that set.

Q: So how do I make sure that Google picks the url that I want?
A: One thing that helps is to pick the url that you want and use that url consistently across your entire site. For example, don’t make half of your links go to http://example.com/ and the other half go to http://www.example.com/ . Instead, pick the url you prefer and always use that format for your internal links.

Read the full article here

Download Squad reports that Google is upgrading space and security Gmail for corporate clients.
Excerpt: Google has reworked some components to their online business application suite and doubling email is hot on the list. The current business users, hundreds of thousands of them in the public and private sectors, will see their 10 GB of space jump to 25 GB. The next exciting addition is the inclusion of security features through the recent Postini acquisition. Although Gmail’s spam blocker and virus tools are pretty good, Postini’s addition is sure to set a new standard in web based email solutions. The new security tools will be able to insulate email from viruses and spam, as well as recover lost data, and also ensure employees are not violating company policies.

Capgemini announced Monday an alliance with Google to support enterprise deployments of Google Apps Premier Edition, marking one of the largest channel partnerships to date for Google’s hosted, Web-based office productivity applications.
Read the Capgemini press release here